Vol 24, No 1 (2022)

January-April

Articles

Counterfeit Purchase Intention of Fashion Brands: The Personal Values and Social Aspect of Consumers as Determinants

iin mayasari, Handrix Chris Haryanto, Iyus Wiadi, Adrian Azhar Wijanarko, Willy Abdillah

Panic-Buying Behavior During The Covid-19 Pandemic in Indonesia: A Social Cognitive Theoretical Model

Shine Pintor Siolemba Patiro, Hety Budiyanti, Kresno Agus Hendarto, Hendrian Hendrian

Improving Satisfaction and Loyalty of Online Shop Customer Based on E-Commerce Innovation and E-Service Quality

Sarli Rahman, Fadrul Fadrul, Mujtaba M Momin, Yusrizal Yusrizal, Robert Marlyn

Factors Affecting the Intention to Use E-Wallets during the COVID-19 Pandemic

Kelvin Lee Yong Ming, Mohamad Jais

Millennials' Response Toward Luxury Fashion Brands: The Balance Theory’s Perspective

Hasnizam Shaari, Siti Nadia Sheikh Abdul Hamid, Hashed Ahmed Mabkhot

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Master in Management | Faculty of Economics Business | Universitas Gadjah Mada
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