Peningkatan Kapabilitas Pemasaran Pascabencana Bagi Perempuan Hunian Tetap Pager Jurang, Sleman, Yogyakarta

https://doi.org/10.22146/jpkm.16925

Bevaola Kusumasari(1*), Hempri Suyatna(2)

(1) Fakultas ISIPOL Universitas Gadjah Mada
(2) Fakultas ISIPOL Universitas Gadjah Mada
(*) Corresponding Author

Abstract


Disaster is a natural phenomenon which has become part of everyday human life. The amount of material and non-material losses arising from any catastrophic event raises concerns together. Women are one of the most vulnerable people to disaster. However, women have shown their potential capability to become agents of change if managed purposely. Women Pager Jurang, Sleman, Yogyakarta have done a good adaptation in post-disaster life by developing entrepreneurial skill in selling food products and crafts to increase their income. However, marketing knowledge has become their constraints to make their efforts sustained. This paper aims to describe community service activities in order to improve the capability of women in marketing knowledge. The activity used for community service were included training on marketing, financial capital, and institution, advocacy, and community assistance. The program has shown positive impacts on the marketing capability and networking for women in Pager Jurang.


Keywords


Disaster; Woman; Marketing; Small enterprises; Capability

Full Text:

PDF


References

Enarson, E. dan Morrow, B. H. (Ed.). 1998. The Gendered Terrain of Disaster. Westport: Praeger.

Enarson. 2000. Women’s Voluntary Work Expands: Gender Equality, Work, and Disaster Reduction: Making The Connection. USA: ILO In Focus Programme on Crisis Response and Reconstruction.

Fatimah, Dati. 2008. Gender dalam Pengelolaan Bencana: Studi Kasus Merapi. Jakarta: Kantor Menteri Pemberdayaan Perempuan– APEC Gender Focal Point.

Ife, Jim. 1996. Community Development: Creating Community Alternatives Vision: Analysis and Practice. Melbourne: Longman.

Nasdian, Fredian Tonny. 2014. Pengembangan Masyarakat. Jakarta: Yayasan Obor Indonesia.

Neumayer, E. and Plumper, T. 2007. “The Gendered Nature of Natural Disasters: The Impact of Catastrophic Events on the Gender Gap in Life Expectancy 1981—2002” dalam Annals of the Associaltion of American Geographers, 97(3), 551—566.

Scanlon, J. 1998. “The Perspective of Gender: A Missing Element in Disaster Response” dalam In E. Enarson dan B. H. Morrow (Ed.). 1998. The Gendered Terrain of Disaster: Through Women’s Eyes. Westport, CT: Praeger Publishers.



DOI: https://doi.org/10.22146/jpkm.16925

Article Metrics

Abstract views : 3746 | views : 3514

Refbacks

  • There are currently no refbacks.




Copyright (c) 2016 Indonesian Journal of Community Engagement



Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement) ISSN (print) 2460-9447ISSN (online) 2541-5883

Slot777

https://himpsipalu.org/

https://pafidesapancoranmas.org/

https://himpsiambon.org/

https://himpsipontianak.org/

https://himpsipalu.org/

Slot Gacor

Slot Gacor

Slot88

slot777

slot 200

https://journal.gpp.or.id/

slot88

link gacor

Slot Gacor

SLOT88

Slot Thailand

Situs Gacor

Link Gacor

SLOT88

https://scientiamilitaria.journals.ac.za/

slot88

Slot88

Slot88

Link Gacor

Situs Gacor

Slot88

Slot Thailand

.

Slot Gacor

slot777

Slot Thailand

slot777

slot gacor

slot777

slot777

Slot777

slot jepang

Slot777

Slot777

Slot Jepang

Slot777

Slot88

slot88

slot88

slot88

slot88

slot777

matauangslot

matauangslot

matauangslot

matauangslot

slot777

slot777

slot777

slot777

slot777

slot777

slot777

slot jepang

scatter hitam

slot777

https://periodicosulbrabra.org/

https://jsju.net/index.php/

https://biosuss.com/

Situs Gacor

slot resmi

https://tibafs.com/

https://jihms.com/

slot88matauangslot.app -asli

slot88matauangslot.com -asli

slot88matauangslot.net -asli

slot88matauangslot.dev -asli

slot88matauangslot.online -asli

slot88matauangslot.live -asli

slot88matauangslot.org -asli

slot88matauangslot.pro -asli

slot88matauangslot.store -asli

slot88matauangslot.site -asli

slot88aslijp.online -asli

slot88asliresmi.online -asli

slot88linkdaftar.online -asli

slot88akunbaru.online -asli

slot88bonus100.online -asli

dewislot88asli.online -asli

dewaslot88asli.online -asli

megaslot88asli.online -asli

slot88aslijp.com -asli

slot88asliresmi.com -asli

slot88linkdaftar.com -asli

slot88akunbaru.com -asli

slot88bonus100.com -asli

dewislot88asli.com -asli

megaslot88asli.com -asli

slot777matauangslot.app -asli

slot777matauangslot.com -asli

slot777matauangslot.net -asli

slot777matauangslot.dev -asli

slot777matauangslot.online -asli

slot777matauangslot.org -asli

slot777matauangslot.pro -asli

slot777matauangslot.store -asli

slot777matauangslot.site -asli

https://andaaztv.in/ https://bansalsoap.com/ https://www.bharatyugjantaparty.com/ https://blackbirdherbal.in/ https://briconarch.com/ https://www.chtrmemorialpublicschool.edu.in/ https://www.drnidhiultrasound.in/ https://gshpgc.in/ https://hayedrone.com/ https://hikmatwellness.com/ https://hindguardpower.com/ https://hotelregal77.com/ https://hotelrv9.com/ https://www.hotelthefort.com/ https://integralinquiries.com/index.php/ojs https://jshpgc.ac.in/ https://kaab.in/ https://literaryjournal.in/index.php/clri https://literaryherm.org/index.php/ojs https://luqmanherbals.com/ https://mpintercollegeburawali.in/ https://www.photonhospitals.com/ https://planttraps.in/ https://rajcelebration.in/ https://www.rmvsangathan.in/ https://rrhealthcarembd.com/ https://www.samratlsa.com/ https://www.sbaamroha.com/ https://www.sbmpschoolamroha.com/ https://www.sbsinternationalschool.in/ https://shriramherbals.com/ https://spicamroha.com/ https://stmarysamroha.org/ https://www.stmarysschoolkaural.com/ https://sumanglamhotel.com/ https://talentpeakup.com/ https://techwebsolution.in/ https://umcop.in/ https://yhdecor.in/ https://cefuturopdl.org https://aval1.cefuturopdl.org https://cef.cefuturopdl.org https://rsocial.cefuturopdl.org https://tiendagolan.cefuturopdl.org https://aim-africa.org https://ajest.org https://blueprintacademicpublishers.com https://flamingonet.org https://ijessonline.com https://interfaithkenya.org https://kenyavolunteers.org https://methodistcollegiateafrica.org https://naturesurprisetravel.com https://nyandaruainter-faith.org https://oaickenya.org https://theretreatkenya.org https://trinitysportsacademykenya.org https://greatwordlinkedcenter.id/ https://greatwordlinkedcenter.com/ https://ababilpub.com/ https://tes.mtsn1karanganyar.sch.id/ https://mtsn1karanganyar.sch.id/ https://ppdb.mtsn1karanganyar.sch.id/ https://rdm.mtsn1karanganyar.sch.id/ https://registrasi.mtsn1karanganyar.sch.id/ https://topjournals.uz/ https://jspumultilingualstudies.uz https://kelajakbunyodkori.uz https://mentaljournal-jspu.uz https://orientalstudies.uz https://social-science-analysis.uz https://supportscience.uz https://topjournals.uz https://tsuos-conf.uz https://allservicesnepal.com https://asanjeev.com.np https://asubodh.com.np https://bestcleaningserviceinkathmandu.com https://chhadkenews.com https://chheskam.edu.np https://chromavoid.com https://cityexportimport.com https://completecleaningserviceinkathmandu.com https://detectgemini.com https://edupressnp.com https://frasedeamorcorto.com https://herdaherdai.com https://kcdcmugu.org.np https://likhitexam.com https://moringathesuperfood.com https://mrsgroup.com.np https://msm.edu.np https://namastejapanese.com https://namastenepalcleaning.com.np https://namastenepalhousemaidservice.com https://nepsavvy.com https://nepsavvy.com.np https://neptools.com https://nexusadvisory.com.np https://notesvandar.com https://phrsn.org.np https://practicenepal.com https://principalsassociation.org.np https://regencybtm.com https://sairamchhurpi.com https://sajhabichar.com https://shantishikshamandirss.edu.np https://sijanregmi.com.np https://skillprogramming.com.np https://sushasanonlinenews.com https://thatsmyapk.com https://victorynihonedu.com